About Us
Your money's probably your biggest worry. Not because you don't have enough of it, but because you're terrified something could wreck it all. That's where we come in. Shield Asset Shield has been stopping financial disasters before they happen for 13 years. We don't do fluff. No fancy jargon. Just straightforward insurance planning that actually makes sense. Our job? Making sure the wealth you've worked yourself to death for stays in your family's hands—not some insurance company's mistake or tax bill's hungry mouth.
Over time, we’ve built a reputation for reliability, quality, and clear communication. We treat each project as a partnership and aim for outcomes that last.
Meet Our Team
The people behind Shield Asset Shield
We’re a team that values ownership, clarity, and growth. We celebrate wins, learn fast, and keep client outcomes at the center.
Andrei Popescu
Founder & Chief Strategy Officer
Built the company on a simple rule: never recommend what you wouldn't buy yourself. 19 years in insurance. Has reviewed over 1,100 portfolios. Still answers client calls directly.
Elena Gheorghe
Wealth Protection Specialist
Handles complex family situations. Divorce, inheritance disputes, business succession plans—she's seen it all. Gets results clients thought were impossible. Speaks three languages fluently.
Vlad Constanț
Claims & Compliance Lead
Makes sure payouts happen when they're supposed to. Fights with insurance companies on your behalf. Former adjuster who switched sides. His detail obsession has caught dozens of policy errors.
Our Approach
Our approach combines proven methods with modern tools. We start with discovery, align on goals, plan clearly, and execute with quality checks at every step.
Why Choose Us
Experienced Team
Our professionals have decades of combined experience. We've seen it all and know how to handle any challenge.
Quality Guaranteed
We stand behind our work with comprehensive guarantees. If you're not satisfied, we'll make it right.
Fair Pricing
Transparent, competitive pricing with no hidden fees. You'll always know exactly what you're paying for.
Proven Results
Thousands of satisfied customers and a track record of successful projects speak for themselves.
Our Story
Started in 2011 by two people who got sick of watching clients get ripped off by insurance companies. They'd see families pay 20 years of premiums only to discover exclusions buried on page 47 of their policy. Bad business. So they built Shield Asset Shield differently. Focused on actual outcomes instead of sales commissions. Added a second office in 2016. Now we work with 247 clients across Romania. Each one knows exactly what they're paying for and why.
Company founded with a team of 3 passionate professionals
Expanded services and reached 500+ satisfied customers
Opened new headquarters and doubled our team size
Celebrated serving over 2,000 clients with 98% satisfaction rate
Our Core Values
The principles that guide everything we do
Brutal Honesty
We tell you what you need, not what makes us money. Sometimes that means recommending less coverage, not more. If a strategy won't actually help your situation, we say so.
Speed Matters
Life doesn't wait. Neither do we. Your policy gets reviewed in days, not weeks. Claims get processed fast. Answers arrive without the runaround.
Your Assets Are Sacred
Everything we do protects what you've earned. We treat your wealth like it's our own. Because honestly, when you win, we win.
Clarity Over Everything
Insurance language is designed to confuse. We translate it into English. You understand your coverage completely before signing anything.
